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Free SEO Audit Tool for Remodeling Websites

Paste your URL below. In under 30 seconds you’ll see your SEO Health Score, a full breakdown of what’s wrong, and why the remodeler down the street is outranking you on Google — no email, no signup, no catch.

Every score is calculated live against your actual site — not a canned demo. Whether you run a single kitchen-and-bath shop or manage service pages across a dozen cities, you’ll see precisely where Google is struggling with your site and why.

No email required to see your score Real weighted scoring across 5 categories Built for remodeling & home-improvement sites

Free SEO Audit Tool

Audit a single page or crawl your entire site for actionable SEO insights.

Analyzes on-page SEO, technical health, and Core Web Vitals for one URL

Powered by the SEO Audit Tool plugin — enter a URL above for a live, weighted scan.

Two Ways to Audit Your Site

Single Page Audit

Checks one URL in 10–30 seconds — use it to test a specific page (a service page like “Kitchen Remodeling [City],” a landing page, or your homepage) before publishing changes, or right after, to confirm a fix worked. You get on-page SEO, technical health, and structured-data results scoped to that single URL.

Typical use case: you just rewrote a service page’s title tag and want to confirm it’s within length limits and still passes its technical checks — run Single Page Audit and get the answer in half a minute.

Full Site Audit

Crawls your entire website by discovering URLs from your XML sitemap and following internal links, then scores every page it finds — with a live progress bar showing page count and percent complete. This is the only mode that catches site-wide issues: duplicate titles, duplicate meta descriptions, duplicate body content, plus overall structured-data and Open Graph coverage.

For a multi-location remodeler: this is the audit that finds the real problem — nine near-identical service-area pages competing against each other in the same search results.
Run Full Site Audit first if your site has more than one service-area or location page — that’s where duplicate-page cannibalization shows up.

How Your SEO Health Score Is Calculated

Your score out of 100 is weighted across five categories. We show you the exact math because most “free audit” tools hand you a number with no explanation of what it means or what to fix first.

Crawlability

30% of score
  • HTTP response status and redirect chains
  • robots.txt present, and whether it blocks crawlers
  • robots.txt includes a Sitemap: reference
  • XML sitemap present
  • Canonical tag present
  • Noindex meta tag or X-Robots-Tag header present

Why it matters for remodelers: service-area pages get accidentally blocked from indexing more often than any other page type — usually after a site migration, a theme change, or a staging-site setting left switched on after launch.

Technical

25% of score
  • HTTPS status and mixed-content resources
  • Noarchive directive
  • Viewport meta tag (mobile rendering)
  • HTML lang attribute
  • Image width/height attributes (layout-shift risk)
  • URL structure quality
  • Render risk — what a browser shows vs. what Google’s crawler sees
  • HTML page size
  • hreflang x-default (multi-region sites)

Why it matters for remodelers: a homeowner researching a remodel on their phone at 9pm won’t wait for a slow, shifting page — they’ll back out and call the next result instead.

On-Page

20% of score
  • Title tag presence and length
  • Meta description presence and length
  • H1 presence, and multiple-H1 conflicts
  • Heading hierarchy (H2 without H1, H3 without H2)
  • Image alt text — missing or empty
  • Anchor text quality on links
  • Internal link count on the page
  • Duplicate titles across the site (full-site mode)
  • Duplicate meta descriptions across the site (full-site mode)

Why it matters for remodelers: this is where multi-location remodeling sites fail most often — the exact same title tag reused across eight different city pages, so Google can’t tell them apart.

Content

15% of score
  • Thin content (word count too low to rank)
  • Duplicate body content shared across pages (full-site mode)

Why it matters for remodelers: cloned service-area pages — “Bathroom Remodeling in [City A]” copy-pasted into “Bathroom Remodeling in [City B]” with only the city name changed — are the single biggest content problem in this niche.

Authority

10% of score
  • Page-level nofollow meta robots tag
  • Structured data (JSON-LD) present, valid, and typed
  • Open Graph tags present
  • Site-wide structured-data coverage percentage (full-site mode)
  • Site-wide Open Graph coverage percentage (full-site mode)

Why it matters for remodelers: no schema markup means no eligibility for rich results — review stars, project listings, enhanced snippets — in a category where trust signals are often the deciding factor in a click.

What You Get Free — No Email Required

  • Your SEO Health Score (0–100), with the full category breakdown above
  • Every issue found on the page, or the top site-wide issues on a full crawl
  • A plain-English explanation of why each issue costs you rankings

What’s in Your Unlocked Full Report

Enter your email and it’s delivered instantly — no waiting period:

  • Complete page-by-page findings (full-site audits)
  • A render audit showing exactly what Google’s crawler sees
  • A step-by-step fix list, ranked by impact — not just a wall of errors
  • Downloadable HTML report, plus PDF and spreadsheet exports

Why This Matters More for a Remodeling Website

Multi-location remodelers duplicate service-area pages more than almost any other business type. “Bathroom Remodeling — Denver” gets cloned into “Bathroom Remodeling — Aurora” and “Bathroom Remodeling — Boulder” with the city name swapped and nothing else changed. That’s exactly what the Content and Crawlability scoring above catches — and it’s usually the reason a remodeler with a dozen service-area pages only ranks for one or two of them.

Missing schema is the other recurring problem: without it, you don’t qualify for the rich results — star ratings, project galleries, service listings — that show up next to competitors for searches like “kitchen remodel near me.” Thin, templated location pages don’t hold map-pack rankings even when the rest of the site is solid.

Run the audit. If your site has more than one service-area page, run the Full Site Audit first — that’s where duplicate-page cannibalization shows up.

Frequently Asked Questions

Do I need to enter my email to see my score?
No. Your SEO Health Score, category breakdown, and full issue list are shown instantly and free. Email is only needed if you want the downloadable full report — page-by-page findings, render audit, PDF/spreadsheet export.
What’s the difference between Single Page and Full Site audit?
Single Page checks one URL in 10–30 seconds. Full Site crawls your entire sitemap and internal link structure, which is the only way to catch site-wide issues like duplicate service pages across multiple cities.
How long does a full site crawl take?
It depends on how many pages your site has. You’ll see a live progress bar with page count and percentage complete while it runs.
What do I get when I unlock the full report?
A complete page-by-page breakdown, a render audit of what Google actually sees on each page, a prioritized fix list ranked by impact, and downloadable HTML, PDF, and spreadsheet versions.
Do you only audit remodeling websites, or does this work for any contractor?
The tool works on any website. The scoring and the fixes throughout this page are written specifically for how remodeling and home-improvement companies structure service-area and project-type pages.
Is this a one-time check or should I run it regularly?
Re-run it after any redesign, migration, or content overhaul, and periodically (quarterly is reasonable) to catch new duplicate-content or indexing issues before they cost you rankings.

Full List of What We Check, by Category

CategoryWeightWhat’s Checked
Crawlability30%HTTP response status & redirect chains · robots.txt present / blocking crawlers · robots.txt Sitemap: reference · XML sitemap present · Canonical tag present · Noindex / X-Robots-Tag header
Technical25%HTTPS status & mixed content · Noarchive directive · Viewport meta tag · HTML lang attribute · Image width/height attributes · URL structure quality · Render risk · HTML page size · hreflang x-default
On-Page20%Title tag presence/length · Meta description presence/length · H1 presence / multiple H1s · Heading hierarchy (H2/H3 order) · Image alt text · Anchor text quality · Internal link count · Duplicate titles site-wide · Duplicate meta descriptions site-wide
Content15%Thin content / word count · Duplicate body content site-wide
Authority10%Page-level nofollow meta robots · Structured data (JSON-LD) presence/validity/type · Open Graph tags · Site-wide schema coverage % · Site-wide Open Graph coverage %

Audit methodology and this page built by Anup Luintel, Remodeling SEO Strategist. Learn more about the agency.

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